SPARK Business Summit

Big crowd learns, thinks, networks at business summit

10 tips for listening

  Ten tips for effective listening from David Aaker, keynote speaker at the first Oro Valley Business Summit.

#1 – Stop talking.

#2 – Prepare yourself to listen.

#3 – Put the speaker at ease.

#4 – Remove distractions.

#5 – Understand the other person’s point of view.

#6 – Be patient.

#7 – Avoid personal prejudice.

#8 – Listen to the tone.

#9 – Listen for ideas, and not just the words.

#10 – Wait, and watch for nonverbal communication.

10 golden nuggets

of customer service

   David Aaker’s golden nuggets for customer service success:

#1 – Know your customer by their first name.

#2 – Listen twice as much as you talk.

#3 – Always tell the truth.

#4 – Never argue with a customer.

#5 – Underpromise, overperform.

#6 – Follow-up, follow-up, follow-up.

#7 – Be thankful for your customers who complain, for you still have the opportunity to make them happy.

#8 – Enthusiasm.

#9 – Be thankful for each and every customer, every time.

#10 – The Golden Rule.